Providing a Digital Presence for

Small Business Owners in
Gloucestershire

What is a Digital Presence?

A website and social media together build a powerful, low-cost digital presence that increases visibility, credibility, and sales for small businesses.
Websites act as a central, professional hub for information, while social media enables active, two-way engagement and brand awareness. This combination drives website traffic, and builds customer loyalty.

Here at two degrees west we can help you and your business acheive this …

Why do you need an Digital Presence ...

A Digital Presence is no longer a luxury—it’s a necessity.

In the UK, the vast majority of consumers use the internet as their primary tool for discovering and researching businesses. Current data indicates that online presence is no longer optional for reaching customers.

UK Stastictics:

87 to 93% of UK consumers research products or services online before making a purchase.
Roughly 77% of UK consumers have used the internet to find a local business in the last 12 months.
21% to 38% of UK consumers use social media for brand discovery, particularly among younger generations.

Advantage's ...

For your Business and your Customers:

Website

Credibility & Information: Establishes trust, acting as a 24/7, professional storefront to showcase products, services, and contact info.
Customer Service: Provides a platform for FAQs, contact forms, and detailed product info, enhancing customer experience.
Sales Generation: Directly facilitates purchases, bookings, or leads, often more effectively than social platforms alone.

Social Media

Brand Awareness: Boosts visibility to a wider audience through consistent posting and sharable content.
Engagement & Loyalty: Creates two-way conversations, fostering relationships and loyalty through direct communication.
Cost-Effective Marketing: Offers free or low-cost advertising options, with targeted ads for specific demographics
Targeted Content: Allows for showcasing brand personality, sharing behind-the-scenes content, and reaching specific audiences.